The Smilist is a dental care brand created by François (cosmetics expert), Christiane (dental surgeon and the mother of François) and Ivan (artistic director specializing in the world of care and beauty).
For The Smilist, a smile is never a façade but a sign of overall, real and visible health. To do this, there is no other solution than to revolutionize the approach to oral care by offering treatments that act in depth.
By rebalancing the oral microbiota, i.e. all the microorganisms present in the mouth and which play an essential role in our health. And by offering healthy, 100% natural products for everyone. As often, the condition of an effective treatment is its regularity. For this reason, The Smilist has designed care rituals that are little moments of pleasure that we allow ourselves, and that we will never tire of doing and redoing.
Pure and organic-certified formulas
We have chosen natural active ingredients known for their benefits and from sustainable agriculture. We have purified our formulations of any suspicious or controversial ingredient, to keep only those that are effective and without toxicity, which guarantee good health in the broad sense. We have also banned from our charter ingredients that are harmful to the environment, such as PEGs or mineral oils.
Our cases are recyclable and made from recycled materials. We use eco-friendly alternatives to petrochemical-based products with soy and water-based inks.
- The toothpaste tube is made of aluminum, an infinitely recyclable material.
- The bottle of our serum is made of recyclable glass.
- The bag which protects our toothbrush is made of Thermoplastic Polyurethane (TPU), biodegradable and recyclable. This durable material has the advantage of not undergoing deformation at extreme temperatures during manufacture, unlike conventional plastic.